RACINE, Wis., - Case IH and CNH Parts & Service have awarded Peter Philip of Knutsford, British Columbia, a new Ford F-150 (valued at more than $17,000) as the winner of the "Maintain Your Gain" Case IH Inspection Event giveaway.

The "Maintain Your Gain" promotion ran from October 15, 2008, through February 28, 2009, and encouraged Case IH customers to schedule maintenance inspections and use genuine Case IH parts to ensure peak performance during the upcoming season.

"Our customers' success is very important to us and we are continuously looking for new ways to help them achieve it," said Eric Bippus, Vice President of Sales and Marketing for CNH Parts & Service. "Whether it's through off-season inspections, providing them with genuine Case IH parts or offering promotions such as this, we're here for them every step of the way, every season."

Philip - who entered the giveaway while purchasing parts for his Case IH tractor at Noble Tractor & Equipment Ltd. in Kamloops, British Columbia - says his family has long stood by regular maintenance inspections and the use of Case IH genuine parts, which are key points of the "Maintain Your Gain" campaign.

"Case IH has been a family tradition," said Philip, whose family's 600-acre grain, hay and cattle farm is celebrating its centennial year in 2009. "My dad's first tractors were International Harvesters, and we've gone with them ever since."

Philip had his name drawn from more than 13,000 entrants in North America. The contest was largely promoted in-store at Case IH dealerships throughout Canada and the U.S. He said he's eager to show off his new truck to friends in town.

"Most of the ranch trucks get pretty beat up," Philip said. "So, it'll be nice to go into town in a nice truck."

To help customers during harvesting season, CNH Parts & Service currently is promoting its "Ready, Set, Grow!" sales event. From now through May 31, 2009, Case IH customers can enter to win a fully stocked CNH Parts & Service toolbox. For more information, visit a local Case IH dealership or www.caseih.com/na.

Case IH is a global leader in agricultural equipment, committed to collaborating with its customers to develop the most powerful, productive, reliable equipment - for those who demand more. With headquarters in the United States, Case IH has a network of dealers and distributors that operates in over 160 countries. Case IH provides agricultural equipment systems, flexible financial service offerings and parts and service support for professional farmers and commercial operators through a dedicated network of professional dealers and distributors. Productivity enhancing products include tractors; combines and harvesters; hay and forage equipment; tillage tools; planting and seeding systems; sprayers and applicators; and site-specific farming tools. Case IH is a brand of CNH (NYSE: CNH), a majority-owned subsidiary of Fiat Group (FIA: MI).

For more information, call 1-877-4CASEIH
www.caseih.com/na.